Prada Designs Eyeglasses for Expanding Accessories Division
One would never guess that in 1913, the humble Fratelli Prada leather goods shop would develop into the world famous Prada fashion empire. The fine leather shop carried on even after the death of founder Mario Prada in the mid-1950s. But it was not until 1978, when grand-daughter Miuccia Prada accepted the reigns and slowly transformed the company to the major couture and ready to wear fashion empire we know today. With forward thinking and Italian craftsmanship, Prada has established itself as a full fledged lifestyle brand making Miuccia Prada one of the most powerful women in Europe. Continuing in that vein, Miuccia Prada has created a line of designer eyeglasses to expand the accessories collection, and add to the expanding eyewear division.
Prada Eyeglasses
Prada eyeglasses are the latest innovation from the fashion giant. A brillant act on the part of the fashion house, Prada is taking common prescription eyewear and lifting it to the level of high fashion. Not just for the mega rich, now fashionistas and working class professionals alike can own a piece of the exclusive brand and emphasize their everyday style with Prada eyeglasses. From modest origins in Milan to world wide brand acknowledgement, the history of Prada is long and inspired. The latest chapter is still being written with the new line of designer eyeglasses. With prescription eyeglasses, Prada is extending its ever present foothold on the apparel and accessories market, while making average eyewear a high fashion must have. A leading force in fashion, Prada is still developing, and we cannot wait to see what the designer conquers next.
